Fine amounts to 2.8% of company’s turnover.
Company “anonymized” customer information after two years, by deleting customer names from its system – but retained phone numbers for three more years. Argument that phone numbers were integral to the database were dismissed.
https://en.horten.dk/News/2019/Marts/Recommended-GDPR-fine-of-DKK-1-2-mill-to-Danish-taxi-company